Ever tried googling yourself? No? Well a recruiter might have!
According to the Jobvite Social Recruiting Survey, 32% of recruiters always search for social media profiles when reviewing candidates, 38% sometimes do and 13.5% review if provided by candidate.
This can have both negative and positive outcomes:
Reasons why you’re fired:
- Poor communication skills
– illiterate, poor grammar or spelling
- Inappropriate photos
- Information about drinking/drug use
- Lying about qualifications/experience
- Unprofessional screen names
- Racist/sexist/offensive comments
Reasons why you’re hired:
- Great communication skills
- Professional image portrayed
- Good fit for company’s culture
- Wide range of interests
- Positive recommendations, achievements, qualifications, experience, awards etc.
- Use keywords that you want to be associated with (to be picked up by search engines)
So, how can you make sure your digital footprint gets you hired rather than fired?
Approach 1: Keep your personal and professional profiles separate
Approach 2: Ensure ALL your social networking profiles are respectable
Also be aware of ‘open’ profiles, make sure you check your privacy settings! For profiles which are open, make sure you:
- Use your real name
- Clean up ‘digital dirt’ – don’t send the wrong message
- Join groups selectively
- Monitor or block comments
REMEMBER: If in doubt, think ‘Would I be happy for a prospective employer to see/read this?’